Poême or the art of creating emotions according to Lancôme
When Lancôme transforms into an artist of writing …
As its name suggests, Poême is an elaborate fragrance like poetry. In this sense, Lancôme invites us to read between the lines to glimpse all its romanticism and its eternally feminine soul. Yet everything is said without uttering a single word. No writing is conveyed by this perfume. However, this does not prevent Poême from expressing himself fully, allowing a multitude of emotions to evaporate. This is a real olfactory challenge. Indeed, it is not delivered in a single block and is gradually tamed. Like a poem requiring to be reread several times to fully understand its meaning, Poême retains a strong dose of mystery. Also, this only increases its seductive aspect. In addition, as its tender orange hue suggests, Poême is a sun-drenched juice. Moreover, most women say about it when they smell it: « I feel like I’m in a sunny garden ». This favorable climate then seems to have given birth to a particularly luxuriant life. Indeed, Poême is a concentrate of flowers, releasing a most sensual luminosity.
… This gives a floral Poême
It is to Jacques Cavallier that we owe the development of this fragrant text. Poême is a very sweet, opulent and floral fragrance. Its tenderness is played round and is very feminine. The lychee flower present in its top notes thus juxtaposes its exoticism with the frosty freshness of the Himalayan blue poppy, snow flower par excellence. There, the sun makes its appearance again. The yellow mimosa is then associated with the carnal scent of the datura flower. Poême is halfway between fresh luminosity and opulent sensuality. Orange blossom then helps to increase its solar radiation. Finally, vanilla completes this composition with a seductive, carnal and exotic surge. Everything is contained in a transparent bottle revealing a warm and amber-colored juice. Furthermore,
Lancôme Poême Eau de Parfum
Say everything without a word.
A scent of seduction and declaration … beyond words!
All in contrasts, the dazzling note of the Himalayan Blue Poppy marries the bewitching scent of the Datura flower. White flowers are associated with yellow flowers … in POÊME, each word is a flower and each flower a poem, to express what cannot be said.
An oriental fragrance of shadow and light, POÊME excels in the art of contrast. Frosted or sunny, blue or yellow, nervous or indolent, the notes of POÊME by Lancôme form a poetic olfactory figure.
The most precious flowers stand out first: the Datura flower, opulent and carnal, a flower of the sands of a disturbing luminosity. To refresh this yellow and sensual note, the Himalayan Blue Poppy stings it with frost stars.
Then rises the chorus of tender flowers, Mimosa, Daffodil, Freesia, Rose and Vanilla flower, white and yellow jumbled together, evoking the radiant splendor of a sunny garden.
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